Service concepts such as service strategy, new service development, service quality, service recovery, and service encounter. managing capacity and demand, waiting lines analysis, yield management, or process flow analysis.
The topic should focus on a short service case, and try to diagnose and solve a possible service problem or challenge. Please remember to illustrate service concepts such as service strategy, new service development, service quality, service recovery, service encounter, or present a quantitative problem plus ancillary issues such as managing capacity and demand, waiting lines analysis, yield management, or process flow analysis.
There are three parts in this assignment.
1. One-page project plan.
2. Presentation slides + speaker notes.
3. Case report 2-3 pages.
For more detailed instructions, please check the attached pdf.
Service concepts service strategy new service development service quality service recovery service encounter