As we note throughout this course, MROs take many forms in industry, and at the end of the day, all MROs are businesses. While we will examine many of the functions of an MRO in the modules, the project focus is on creating a business plan for an MRO. You may choose any type of MRO for the project but know that your business plan must be specific to that type of MRO. In other words, you will become somewhat of an expert on that type of MRO business.
Use these resources to get started, and they should provide some insight into MRO business models
- Mototok The Ground Handling Blog – MRO Business Model: A Comprehensive Guide(Links to an external site.)
- Tronair – MRO Aviation Business Models 101(Links to an external site.)
Now that you know what you must create, let’s move on to how you will develop your business plan. What exactly is a business plan, and what should it contain?
Review the following resources to gain a better understanding of a business plan and structure. What should be obvious is that a business plan is a strategic document that establishes the foundation for the business as well as defines the future market. One very important part of a business plan is the analysis of the competition.
The balance small business – 5 Reasons You Need a Business Plan for Long-Term Success (Links to an external site.)
Score is an American nonprofit focused on entrepreneurial endeavors, but this resource is an excellent primer – Business Plan for a Startup Business (Links to an external site.) (Links to an external site.).
Use the Sample Business Plan template (DOCX) Download Sample Business Plan template (DOCX)from Microsoft Office® to draft up your business plan. You will not use the entire template, but the information and explanations should be useful to you in understanding the different parts of a real business plan.
Here are the ground rules or minimum requirements for the business plan:
- Executive Summary
- Company Overview
- Product(s) Description
- Market Analysis – make sure to include a SWOT
- Operating Plan
- Marketing and Sales Plan
- Financial Plan (Projected Start-Up Costs ONLY)
For this research project, write an 8-10 page business plan following the instructions provided and include ALL the specified sections. The business plan submissions will follow the deliverable deadlines specified in the course, and the requirements are adjusted as listed below. Remember to always refer back to the assignment page in the module, this page (Research Project Overview Instructions), or the weekly announcements for the required deliverables.
Here are the ground rules or minimum requirements for the business plan:
- Executive Summary
- Company Overview
- Product(s) Description
- Market Analysis – make sure to include a SWOT
- Operating Plan
- Marketing and Sales Plan
- Financial Plan (Projected Start-Up Costs ONLY)
For this research project, write an 8-10 page business plan following the instructions provided and include ALL the specified sections listed in the minimum requirements.
- In Module 8, you will submit the completed final document.